The Rebrand That Saved Bad Bunny (creative playbook)
61.5K views · 2026-02-06
Branding & Logo
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in this video Oren dives into Bad Bunny, Tyler the Creator, Billie Eilish and more, discussing positioning, art direction, the role of a creative director in an artists arc and more.
Sign up for my weekly brand strategy newsletter: hyperstudios.us
About Me: https://orenjohn.com/
For Brand Partnerships: oren@delucamediagroup.com
Join our next community call, Sunday Feb 22nd: https://programs.creativedirector.net/pl/2148743848
in this video Oren dives into Bad Bunny, Tyler the Creator, Billie Eilish and more, discussing positioning, art direction, the role of a creative director in an artists arc and more.
Sign up for my weekly brand strategy newsletter: hyperstudios.us
About Me: https://orenjohn.com/
For Brand Partnerships: oren@delucamediagroup.com