Designing a Brand Identity Inspired by Boston
1.4K views · 2026-10-18
Branding & LogoVisual & Graphic
where do designers actually find design inspiration? not pinterest. i took you along on our boston trip to show you how i find graphic design and branding inspiration in everyday places: architecture, old signage, brick, doors, menus, all of it. then i turned it into a full boston-inspired brand with a logo, color palette, and custom icons.
if you’ve ever felt stuck staring at the same moodboards as everyone else, this one’s for you. inspo is everywhere once you start looking for it, and i’ll show you how i pull colors, type ideas, and icon shapes from real places without copying anything.
stick around to the end for the full brand reveal (the icons are my favorite part).
Join Patreon during my FALL sale for 15% off any membership!
https://www.patreon.com/c/curatedcollectiveco
My goal is to help beginner and growing graphic designers build more confidence in their design process, improve their client work, and grow a more sustainable creative business.
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// START HERE //
JOIN THE ROADMAP WAITLIST
For designers who want to build a more strategic, premium, and sustainable design business. Plus 1:1 coaching with me available throughout the year:
https://mwdc.myflodesk.com/roadmapwaitlist
JOIN MY PATREON COMMUNITY
Get exclusive tutorials, templates, behind-the-scenes content, and deeper support for your design business:
https://www.patreon.com/c/curatedcollectiveco
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// FREE RESOURCES //
BRAND DESIGN PROCESS GUIDE
See the phases I use to structure premium brand identity projects:
https://mwdc.myflodesk.com/brand-process-guide
WEB DESIGN PROCESS GUIDE
The phases I use in my website design process guide!
https://mwdc.myflodesk.com/pfl2lqfwpl
FREE LOGO DESIGN QUESTIONNAIRE
Use this to ask better questions before starting a logo or brand project:
https://view.flodesk.com/pages/63edbe7c8e06d4dae949448a
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// MINI COURSES //
LOGO DESIGN: SIMPLIFIED
Learn how to create stronger, more intentional logo designs with a clear process:
https://courses.curatedcollectiveco.com/courses/logo-design-simplified
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// WHERE TO FIND ME //
Instagram:
https://www.instagram.com/meganweeksdesign/
TikTok:
https://www.tiktok.com/@meganweeksdesignco
Pinterest:
https://www.pinterest.com/meganweeksdesignco/
Online portfolio and inquire to work with me:
https://meganweeksdesignco.com/
Collaboration or business inquiries:
meganweeks.me
support@meganweeksdesignco.com
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// TOOLS I USE //
Flodesk, email marketing:
https://app.flodesk.com/sign-up?ref=80647W
Dubsado, project management:
https://www.dubsado.com/?c=meganweeks
SiteGround, WordPress hosting:
https://www.siteground.com/go/meganwdesignco
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Some links may be affiliate links, which means I may earn a commission if you purchase through them. Thank you so much for supporting my channel.
#graphicdesign #branddesigner #designtips
if you’ve ever felt stuck staring at the same moodboards as everyone else, this one’s for you. inspo is everywhere once you start looking for it, and i’ll show you how i pull colors, type ideas, and icon shapes from real places without copying anything.
stick around to the end for the full brand reveal (the icons are my favorite part).
Join Patreon during my FALL sale for 15% off any membership!
https://www.patreon.com/c/curatedcollectiveco
My goal is to help beginner and growing graphic designers build more confidence in their design process, improve their client work, and grow a more sustainable creative business.
---------------------------------------
// START HERE //
JOIN THE ROADMAP WAITLIST
For designers who want to build a more strategic, premium, and sustainable design business. Plus 1:1 coaching with me available throughout the year:
https://mwdc.myflodesk.com/roadmapwaitlist
JOIN MY PATREON COMMUNITY
Get exclusive tutorials, templates, behind-the-scenes content, and deeper support for your design business:
https://www.patreon.com/c/curatedcollectiveco
---------------------------------------
// FREE RESOURCES //
BRAND DESIGN PROCESS GUIDE
See the phases I use to structure premium brand identity projects:
https://mwdc.myflodesk.com/brand-process-guide
WEB DESIGN PROCESS GUIDE
The phases I use in my website design process guide!
https://mwdc.myflodesk.com/pfl2lqfwpl
FREE LOGO DESIGN QUESTIONNAIRE
Use this to ask better questions before starting a logo or brand project:
https://view.flodesk.com/pages/63edbe7c8e06d4dae949448a
---------------------------------------
// MINI COURSES //
LOGO DESIGN: SIMPLIFIED
Learn how to create stronger, more intentional logo designs with a clear process:
https://courses.curatedcollectiveco.com/courses/logo-design-simplified
---------------------------------------
// WHERE TO FIND ME //
Instagram:
https://www.instagram.com/meganweeksdesign/
TikTok:
https://www.tiktok.com/@meganweeksdesignco
Pinterest:
https://www.pinterest.com/meganweeksdesignco/
Online portfolio and inquire to work with me:
https://meganweeksdesignco.com/
Collaboration or business inquiries:
meganweeks.me
support@meganweeksdesignco.com
---------------------------------------
// TOOLS I USE //
Flodesk, email marketing:
https://app.flodesk.com/sign-up?ref=80647W
Dubsado, project management:
https://www.dubsado.com/?c=meganweeks
SiteGround, WordPress hosting:
https://www.siteground.com/go/meganwdesignco
---------------------------------------
Some links may be affiliate links, which means I may earn a commission if you purchase through them. Thank you so much for supporting my channel.
#graphicdesign #branddesigner #designtips