TikTok’s UX is so GOOD it should be ILLEGAL (seriously)

After only 8 years of growth, TikTok has amassed a user base on 1.1 billion active monthly users, and has the highest monthly hours spend on its platform. How has it achieved such staggering numbers, and what can we learn from the UX of it? We'll unpack all that an more, adding points that you can add your web designs!

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Timestamps:
0:00 Intro
0:24 TikTok Timeline
1:04 TikTok Algorithm
2:47 TikTok Short-form Content
3:27 TikTok's growth strategy
4:01 Feedback Loop of TikTok
4:51 The Addictive User Experience of TikTok
6:06 Outro