Logo Case Study - Unincorporated Coffee Roasters - Made By James

Hey Team,

In this Logo Design case study, I will talk you through the whole process of redesigning the logo for unincorporated coffee roasters. I will show you my failed attempts and explain my decision-making in full.

UCR is a rogue and rebellious company selling the coffee sizzle in their very own way... based in LA. This was such a fun project to be involved in - my task was to develop the brand identity that they have already made a staple for their customers.

Approachable irreverence and my brief was to create a visual that depicted a dead hipster who has had too much coffee.

Need I say more? 😂

Any questions just hit me up in the comments or email me at team@madebyjames.co

Hope you enjoy it.

JM

#logodesign​​ #logodesigner​ #brandidentity

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