Lateral—thinkmaxxing | Design Dojo | Free Design School

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from morphology, type, and composition to semiotics and applied design

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ASSIGNMENT #14– Lateral Thinking
Branch [Semiotics]

When the meaning of both is the same, the connection is linear, literal, and predictable.
Graphic design is about placing **text next to an image**.
But what happens when one element contradicts or challenges the other?

**Tension appears.** and a new meaning is created

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