Ethical Design - Dark Patterns, Misinformation and Positive Impact
1626 次观看 · 2022-11-30
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As a designer, you have a lot of power to affect how people see themselves, the world and brands they buy from.
We are seeing a big shift where large agencies that have been working with unethical companies are being boycotted or even taken to court. At the same time, creatives who want to make the right choices are teaming up to set new ethical standards.
Video chapters
00:09 - Why ethical design matters
00:30 - How cigarette brands lost the big ad agencies
01:30 - The ethical movement - oil and gas
01:57 - Clean Creatives and Creative for Climate
02:30 - Choosing your clients carefully
03:27 - Vetting new leads
04:00 - Push back on questionable choices
05:25 - Inclusive initiatives
05:50 - Hostile design and dark patterns
06:15 - Ask those who are affected for advice
06:39 - Look at your own business
What to watch next
https://www.youtube.com/watch?v=H0DHsE2TFyA&ab_channel=Kayla
Explore my Skillshare courses - and get a free trial to Skillshare
https://www.skillshare.com/en/r/profile/Malin-Lernhammar/161915345?gr_tch_ref=on&gr_trp=on
Try Kayla for free - get files from clients quick and easy
https://getkayla.com/
#darkpattern #ethicaldesign #designprocess
We are seeing a big shift where large agencies that have been working with unethical companies are being boycotted or even taken to court. At the same time, creatives who want to make the right choices are teaming up to set new ethical standards.
Video chapters
00:09 - Why ethical design matters
00:30 - How cigarette brands lost the big ad agencies
01:30 - The ethical movement - oil and gas
01:57 - Clean Creatives and Creative for Climate
02:30 - Choosing your clients carefully
03:27 - Vetting new leads
04:00 - Push back on questionable choices
05:25 - Inclusive initiatives
05:50 - Hostile design and dark patterns
06:15 - Ask those who are affected for advice
06:39 - Look at your own business
What to watch next
https://www.youtube.com/watch?v=H0DHsE2TFyA&ab_channel=Kayla
Explore my Skillshare courses - and get a free trial to Skillshare
https://www.skillshare.com/en/r/profile/Malin-Lernhammar/161915345?gr_tch_ref=on&gr_trp=on
Try Kayla for free - get files from clients quick and easy
https://getkayla.com/
#darkpattern #ethicaldesign #designprocess