Designing a Brand from Scratch: Oracle (Future Brand Identity)
227.9K views · 2025-11-27
Branding & Logo
Check out the new Logitech MX Master 4 and learn more here ↓
https://logi.link/LouisMossMXM4
I’ve been working on a new future facing brand concept called Oracle – building it out from a basic idea into a full visual system and final animation.
In this video I take you through my real workflow as a freelance designer at home: planning the brand world, designing the key frames, and then pulling everything together into a clean highlight reel. Along the way I’m using the Logitech MX Master 4 as part of my daily setup. Actions Ring, Smart Actions and haptic feedback to keep everything moving as smoothly as possible.
This is not a tech review, it’s just how I actually work day to day. Quiet mornings, late evenings, a mix of Figma, Photoshop, Illustrator and Premiere, and trying to make the whole process feel a bit more intentional.
Paid partnership with Logitech.
-------------------------------------------------
Follow me on Instagram ⬇️
https://www.instagram.com/_Louismoss
Join My Discord ⬇️
https://discord.gg/sehkbYXzuM
Follow me on TikTok ⬇️
TikTok: https://www.tiktok.com/@_louismoss
Checkout the mockups I use (and much more!):
→ https://benditomockup.com/ref/louis.moss-7043/
Use Code 'LM20' for 20% off your purchase!
Products I use — content gear, studio tools & creative supplies:
https://www.amazon.co.uk/shop/louismoss
--------------------------------------------------
All music and sound effects are licensed from Artlist
https://logi.link/LouisMossMXM4
I’ve been working on a new future facing brand concept called Oracle – building it out from a basic idea into a full visual system and final animation.
In this video I take you through my real workflow as a freelance designer at home: planning the brand world, designing the key frames, and then pulling everything together into a clean highlight reel. Along the way I’m using the Logitech MX Master 4 as part of my daily setup. Actions Ring, Smart Actions and haptic feedback to keep everything moving as smoothly as possible.
This is not a tech review, it’s just how I actually work day to day. Quiet mornings, late evenings, a mix of Figma, Photoshop, Illustrator and Premiere, and trying to make the whole process feel a bit more intentional.
Paid partnership with Logitech.
-------------------------------------------------
Follow me on Instagram ⬇️
https://www.instagram.com/_Louismoss
Join My Discord ⬇️
https://discord.gg/sehkbYXzuM
Follow me on TikTok ⬇️
TikTok: https://www.tiktok.com/@_louismoss
Checkout the mockups I use (and much more!):
→ https://benditomockup.com/ref/louis.moss-7043/
Use Code 'LM20' for 20% off your purchase!
Products I use — content gear, studio tools & creative supplies:
https://www.amazon.co.uk/shop/louismoss
--------------------------------------------------
All music and sound effects are licensed from Artlist