Designing my own logo. Part 5: Presentation
Part 5: 📺 Presenting my work!
In this next part of the series where I design my own logo, we have refined the design, paired our typeface and now we’re ready to present.
Firstly, go and watch the YouTube video titled, “How To Present Logo Designs and Identity Projects to Clients” by @mrbenburns . This has some great advice, and I use a lot of the recommendations in my own presentations.
Here’s how I order my deck:
1. Recap of the brief, success statement and brand nouns
2. Full colour logo, isolated in the middle
3. The strongest mockup
4. Rationale page, usually with a diagram
5. Full suite of logos
6. One colour options
7. Mockups
8. Repeat of the isolated logo
This goes over with a recorded presentation, along with next steps and a link for them to book in a feedback call.
Follow me and come back for part 6 as we start building out a visual identity, using the logo as core foundation.
#logodesign #graphicdesign #designingmyownlogo
In this next part of the series where I design my own logo, we have refined the design, paired our typeface and now we’re ready to present.
Firstly, go and watch the YouTube video titled, “How To Present Logo Designs and Identity Projects to Clients” by @mrbenburns . This has some great advice, and I use a lot of the recommendations in my own presentations.
Here’s how I order my deck:
1. Recap of the brief, success statement and brand nouns
2. Full colour logo, isolated in the middle
3. The strongest mockup
4. Rationale page, usually with a diagram
5. Full suite of logos
6. One colour options
7. Mockups
8. Repeat of the isolated logo
This goes over with a recorded presentation, along with next steps and a link for them to book in a feedback call.
Follow me and come back for part 6 as we start building out a visual identity, using the logo as core foundation.
#logodesign #graphicdesign #designingmyownlogo