How I Designed a Logo From Scratch in Illustrator and Procreate

How I Designed a Logo From Scratch in Illustrator and Procreate

Megan Weeks 48.8K subscribers
1.3K views · 2026-07-22 Visual & GraphicBranding & Logo
In this video, I’m walking you through how I designed a logo from scratch using Procreate and Adobe Illustrator.

I’ll take you behind the scenes of my logo design process, from sketching out the initial concept in Procreate to refining the final logo in Illustrator. If you’re a beginner graphic designer, brand designer, or creative business owner, this will give you a look at how I move from rough ideas to a more polished, professional logo design.

This is not the only way to design a logo, but it is one way I like to approach the process when I want the final mark to feel custom, intentional, and connected to the brand.

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// MY FREE GRAPHIC DESIGNER RESOURCES //

GET THE FREE WEBSITE DESIGN PROCESS GUIDE HERE:
https://view.flodesk.com/pages/6333c1377a59217f2325625c

PRE-WRITTEN EMAILS FOR YOUR GRAPHIC DESIGN BUSINESS:
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WEBSITE IN A WEEK PROCESS GUIDE:
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BRAND DESIGN ROADMAP:
https://view.flodesk.com/pages/645bf9ca2efd35a7e39194b6

FREE LOGO DESIGN QUESTIONNAIRE:
https://view.flodesk.com/pages/63edbe7c8e06d4dae949448a

PROJECT MANAGEMENT WORKFLOW:
https://view.flodesk.com/pages/64aefc19e181ddda00ff25f5

HOW TO GO FROM HOURLY FREELANCER TO TRUSTED DESIGNER
GET MY FREE TRAINING VIDEO 💥
https://view.flodesk.com/pages/62f40298e5ea6b3d8aea4bf3

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// TAKE MY COURSES //

LOGO DESIGN: SIMPLIFIED
https://courses.curatedcollectiveco.com/courses/logo-design-simplified

DUBSADO DECODED: PROJECT MANAGEMENT
https://courses.curatedcollectiveco.com/courses/dubsado-decoded

GUIDE TO: LANDING GRAPHIC DESIGN CLIENTS
This course has 5 video led modules, a downloadable e-book and you will be able to join my community as well 💕
https://meganweeksdesignco.thinkific.com/courses/guide-to-landing-graphic-design-clients

✨ WordPress Website Design Course ✨
https://meganweeksdesignco.thinkific.com/courses/wordpress-website-design-course

✨ Custom Branding Process Course ✨
https://meganweeksdesignco.thinkific.com/courses/custom-branding-process/

NOW OFFERING BRAND + WEB DESIGN COURSES IN A BUNDLE 💥
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// OTHER HELPFUL LINKS //

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#graphicdesign #logo #branding